To deliver the website
We use your information to operate the website and monitor how well it is working. Most websites do this.
To improve our business
We use your information to:
- Understand how you use our services.
- View trends in product offerings.
- Develop well targeted offers and products.
- Find offers and products that may be of interest to you.
- Make our services better for you.
- Learn how useful our marketing is and make it better.
Security & protection
We use your information to help protect you and ourselves against fraud or crime. For example, our service providers look at all use of our website to help block malicious activity. This helps keep you and us safe.
One of our security providers is Google ReCaptcha. Google asks us to tell you that this is subject to the Google Privacy Policy and Terms of Use.
Personalising our website
When you visit our website, we may use data we collect to make the site reflect you. This could include:
- Tailoring our website content and services for you.
- Showing your information or updates that might be useful for you.
- Showing products or services that we think will be of interest to you.
Online advertising
When we advertise online, we may share your information with our advertising partners.
We may ask our advertising partner to use that information to:
- Check if you hold an account with them.
- Choose which adverts to send to you.
- Send our adverts to you.
- Exclude you from adverts, e.g. if the advert is for a service you already use.
- Advertise to people who have a similar profile to you or share your interests.
- Identify what other marketing may be of interest to you.
- Understand how useful our marketing is and make it better.
Social Media
HSBC uses social media to:
- Help connect with you.
- Share information about our products and services.
- Sometimes these involve using your data.
- Social media platforms may let you choose what advertising you receive. You should contact them for more information
Facebook
When you use an HSBC Page on Facebook, Facebook Malaysia and HSBC collect information about you. This includes:
- What you click on: if you start a messenger conversation.
- What you view: when you hover over a link or have an event page on screen.
- What you say: like comments or reactions.
- Your actions: like sharing or recommending.
- Your activity: how long you spend on pages, date and time of actions or websites you visited before you took the action.
- Your location: Country or region. This is not your precise location unless you have provided this in your user profile and you are logged-in.
- Your device and internet connection.
- Your Facebook profile details and user ID.
HSBC has access to this information to use for reporting, insights and marketing purposes and so does Facebook.
This helps HSBC improve our offering on Facebook and create better marketing. HSBC may also see this information if HSBC has communicated with you on Facebook. HSBC does this because it helps us know who we're speaking to.
If you've allowed us to use cookies that support our marketing, HSBC and Facebook can collect this information when you use HSBC's site too. To learn more, or to switch this off, please visit our Cookies Notice at here. You can control which cookies you allow by selecting "Manage Cookies".
Facebook
Facebook Malaysia is a 'joint controller' with us in law for processing where we collect information about you:
- From your actions on our Facebook page.
- Through the Facebook pixel on our website.
We and Facebook have agreed to share some responsibilities to protect your personal data, by:
- Making sure we each have a legal basis for joint processing.
- Honouring your legal rights in respect of your data.
- Ensuring security of joint processing.
You can contact HSBC about how we do this. You can also contact Facebook about what they do. This includes exercising your legal rights in respect of the data Facebook collects and retains itself.
Further details of how Facebook processes your personal information, the legal basis it relies on, your rights and Facebook’s contact details can be found at https://www.facebook.com/about/privacy .